Semantic Markup – 5 Basic Types

Written by on | Modified 6 Apr, 2016 | Views 2872

These enhanced listings can make you stand out, drawing the eye of the searcher and potentially improving click-through rate (CTR).

Don’t Overthink Semantic Markup – 5 Basic Types To Adopt First

Have you heard of semantic markup? Of course you have! Everyone’s talking about it. But why does it matter to search marketers?

After all, semantic markup is not a ranking factor. Adding it to your site won’t move your page 8 rankings to the first page of Google. So, is it really worth implementing?

The answer is yes. While semantic markup may not improve search engine rankings, it can enhance your existing search engine results page (SERP) listings.

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